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5 Simple Steps To Select The Right Platform For Marketing Your Business Online 

Choosing the right online marketing platform is key to reaching your target audience and achieving business growth. #marketingstrategy

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Increasing Add to Cart Rate for an apparel brand on Shopify: June 2022 

Problem: An apparel brand has a very poor conversion rate on Shopify. The conversion rate is from 0.2-0.5% which is below industry standards of 1.5% for an apparel store. Their…

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Ideal Performance vs Branding spends split for a D2C or eCommerce Brand 

A D2C company or an eCommerce brand need to focus on two important ways to drive growth, both in the short term and long term by focusing on performance marketing…

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Ideal Platform Wise Budget Split for Ecommerce Brands: Meta Ads, Google Ads, Others  

As a company grows, it becomes very important to figure out the right strategy across different marketing channels. In this article we will cover the budget split for a D2C…

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Retention & Acquisition: What is the ideal Budget for marketing 

For any business, whether online or offline, having an acquisition and retention strategy is very important. In this article, we will understand what should be the ideal retention and acquisition…

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amazon 3 star rating

How to make the best of your negative ratings on Amazon?

If you have a lesser than 3.5 stars rating on Amazon or any other eCommerce website, then this article will help you understand how to make the best use of…

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How to Structure Meta Campaigns in May 2022 – Facebook campaigns not working. 

Many businesses that are running Meta Ads (previously known as Facebook ads) are seeing diminishing returns in 2022. One of the major reasons for this is because of iOS tracking…

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3 Steps to Start Your Own Influencer Marketing Agency and earn money online 

With the rise of Influencer Marketing, a lot of brands are looking to sign up Influencers. In this time one can start and successfully scale their own influencer marketing agency…

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How to Increase Reviews and Ratings on Amazon in 2023? Tried and Tested 

Reviews play an important role for buyers to make a purchase decision. Amazon, like any other marketplace, also holds this true. Hence for a seller, ensuring that they are getting…

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Amazon Hygiene Checklist | The Must-Haves to increase your sale and Rank on Amazon with Examples

Amazon, like Google and Bing, is also a search engine. If a brand or seller wants to establish themselves on Amazon, they cannot achieve this by simply spending money on…

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About Author

elementor teamWe all intend to plan ahead, but too often let the day-to-day minutia get in the way of making a calendar for the year. Sure, you can’t know every detail to anticipate. Heck, you can’t know half the priorities that will pop up in any particular month.