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Increasing Add to Cart Rate for an apparel brand on Shopify: June 2022 

Increasing Add to Cart Rate for an apparel brand on Shopify: June 2022 

Problem: An apparel brand has a very poor conversion rate on Shopify. The conversion...
Ideal Performance vs Branding spends split for a D2C or eCommerce Brand 

Ideal Performance vs Branding spends split for a D2C or eCommerce Brand 

A D2C company or an eCommerce brand need to focus on two important ways to drive...
Ideal Platform Wise Budget Split for Ecommerce Brands: Meta Ads, Google Ads, Others  

Ideal Platform Wise Budget Split for Ecommerce Brands: Meta Ads, Google Ads, Others  

As a company grows, it becomes very important to figure out the right strategy across...
Retention & Acquisition: What is the ideal Budget for marketing 

Retention & Acquisition: What is the ideal Budget for marketing 

For any business, whether online or offline, having an acquisition and retention...
amazon 3 star rating

How to make the best of your negative ratings on Amazon?

If you have a lesser than 3.5 stars rating on Amazon or any other eCommerce website...
How to Structure Meta Campaigns in May 2022 – Facebook campaigns not working. 

How to Structure Meta Campaigns in May 2022 – Facebook campaigns not working. 

Many businesses that are running Meta Ads (previously known as Facebook ads) are...
3 Steps to Start Your Own Influencer Marketing Agency and earn money online 

3 Steps to Start Your Own Influencer Marketing Agency and earn money online 

With the rise of Influencer Marketing, a lot of brands are looking to sign up...
How to Increase Reviews and Ratings on Amazon in 2023? Tried and Tested 

How to Increase Reviews and Ratings on Amazon in 2023? Tried and Tested 

Reviews play an important role for buyers to make a purchase decision. Amazon, like...

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